Readers regularly pass through here since I’m supposed to know quite a bit about videoblogging. You probably wouldn’t know it lately, been no video posts and no commentary, theory, or any other words ending in ‘y’ about video blogging. I guess this is partly because I’ve been writing for a few years here, and I figure I’ve said it. But its a blog, its conversational, and like most conversations it isn’t really about what you said two years ago. So, I’ve placed the vogma manifesto back in the side bar (first written in December 2000, some other notes about it here). And I’ll repeat, again. Sticking some video into a web page is video on the web. People been doing it since the mid 90s. Sticking some video into a blog page is a blog with some video. A blog video, or blogged video, if you like. It still is not a video blog.
What’s the difference? I have several answers to that. Today, let’s just look at one. RSS and casting. RSS is impressive. It lets people and machines subscribe to feeds and to then do something with those feeds, whether that be aggregate them to read, manipulate, redistribute, or whatever. The Royal Smooth Serialisation of information as flow. With the addition of enclosures RSS is now a delivery mechanism for sound and video – voilá pod and video casting. This is not blogging. This is not video blogging. It is a distribution mechanism. In the same way that blogging is not just, only (or perhaps really) a way of distributing what I write.
Blogging is about links and connections. It developed as a way to note, annotate, document and describe what you found online, a sort of more sophisticated and shared bookmarking system, combined with diary and process. This picked up a pile of diary like qualities, but each weblog was not an island. Each linked out, and once a critical mass (tipping point, threshold, bifurcation point) was achieved linked into, through and across each other. Through blogrolls, links, trackback, comments. Through checking referrer stats, reading other blogs, finding connections and making these connections literal through our linking. That is blogging. This is as important as what you may or may not blog about. Blogging is network based, it is writing in the network rather than on it (the old model of the homepage).
Video via RSS enclosures. What of the above is retained? I distribute my video. You view it on your iPod. Network? Gone (except as a FedEx like delivery agent). Links? Usually not used or present, and anyway if you go to a iPod then links won’t work anyway. Each podcast is an island, this is the opposite of a blog. It is community TV that is mutating into personal TV that has shifted to the net. Which is great, as long as we recognise that is what it is. Yes, anyone (in the first world with sufficient time and income) can do this, but we’ve always had home movies. So that’s not the difference. However now we can publish and distribute to the world. That is a qualitative quantitative change in distribution. Not in form, not in access, not in media, not in genre. RSS, video in a blog, at the moment is only a delivery mechanism, and I remain frustrated, bemused and surprised at how many people confuse that with a revolution in form, accessibility to media making, media or genre.
Tags:
hypertext,
Vogging